Celebrating with the Water Research Commission

Sound Idea’s video production team recently made a video for the Water Research Commission, with the aim of celebrating two decades of water research.

The video project took two weeks to complete, under the supervision and editorial guidance of the Sound Idea team. Short interviews were arranged with numurous key opinion leaders in the industry such as the former minister, researchers, Doctors and department heads in the field.


In the video you can expect to find short snippets of the projects and research that the Water Research Commission have undertaken throughout the last twenty years.The video also summarises all of their latest achievements ellgantly. The video was edited by our team and completed within the deadline.

Highlights of a corporate video?

We live in a world where multimedia communication is replacing the old hard copy approach to PR and Marketing. Flexible and sociably accessible business communication is an imperative.

The advantages of a good Corporate Video can go a long way to fulfilling these requirements:

• A good Corporate Video is an effective and explanatory aid for the Sale’s Team, which simultaneously serves as a PR and Marketing aid.
• It is filmed and edited by professionals who can portion the footage (if required) on to a DVD with sub-headings or posted on the website through YouTube
• The scripting of a good Corporate Video gives any watcher a proper understanding of the company and/or products even if no additional information is supplied.
• It is a powerful and effective visual aid at functions and corporate events and possesses the resolution and design elements to be viewed or projected through various types of media.
• Corporate Videos are also used to market new products to other corporate clients, a television advert is very different to a corporate video, which would often contain a lot more precise information, statistics and translate directly towards enhancing cash-flow and productivity.

Watch the video