The Role of Video In Corporate Communication

Video is an invaluable marketing tool, leaving your prospects with a clear picture of your operation in less than ten minutes. During this time you can substantiate claims, overcome objections, and include testimonials of well-known experts in your industry.

Further to this, video also proves very effective as a ‘packaged sales tool’. It is proven that personal recommendations or referrals in your sales presentation, helps establish credibility. Sales people who start their sales presentation with a 10-minute video can talk from a position of strength because they have already established credibility by means of video. Video is also highly effective at communicating a lot in a small amount of time which is perfect for meetings and presentations, where the most efficient way of making an impact is getting your point across in the shortest time possible.

Video can be used with great success for one-on-one sales meetings; exhibitions or product launches; boardroom and conferences; broadcast television; and CD-ROM Presentations. 

For more information check out our Corporate Video page 

  The Role of Video In Corporate Communication

Copies of training videos can be made available to staff members, or you can even make these available as downloadable video clips on your company intranet.

Sound Idea Digital is a full service Video Production Company that  specialise in health & safety videos, training videos, marketing videos, corporate videos, web videos, animation and motion graphics. We also produce industrial, mining, induction, and company launch videos. | www.soundideavideoproduction.co.za info@soundidea.co.za

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