Marketing Videos


Marketing videos are created with the purpose of advertising, informing and marketing company products and services to your customers. They focus on glamorising a product or service in a simple yet informative manner.

The purpose of a marketing video is to showcase the features and the benefits of your products. They can include customer testimonials and are primarily used to create a desire for your product.


  • Marketing videos can be used to highlight your product and service features in an effective manner.
  • Video is the most impactful medium, thus after viewing a marketing video more information is retained by the customer.
  • As a digital marketing agency we understand marketing and will develop a script for your marketing video that helps to sell your products and services.

For a marketing video to be effective the potential customer has to believe and remember the marketing message, and this is best done through video.

Our video production crew has extensive film-making and video production experience, coupled with a passion for focused, and professional video on health & safetywebtrainingmarketingcorporateanimation & motion graphic related information. 

Latest Marketing Video Project

Optimum Holdings - For Life Water Purification

Sound Idea Digital produced a marketing video for Optimum Holdings. giving the viewer a step by-step guide on how to use it and how it works.

Some of our most recent marketing video productions include THC Biomed , Maksal Tubes and Kal Tire. For more information check out our Video Production Page.


Contact us for a video production quote




Virtual Tours: Exploring without taking a single step

Lorraine Baloyi - 2021-02-21

A Virtual Tour is a collection of 360° panoramic photographs, linked to each other though clickable objects or areas, to provide the viewer with an immersive experience of the environment of these photographs. What sets Virtual Tours apart from 360° Video is its nonlinear movement. There is no for...

Planning your Marketing Video

Julian Karstel - 2021-01-14

Steps to planning an effective marketing video by Sound Idea Digital...

2D vs 3D Character Animation for SHEQ Training Videos

Julian Karstel - 2020-11-25

2D vs 3D Character Animation for SHEQ Training Videos...


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